Springleap on HumanIPO

Our Founder and CEO, Eran Eyal, spoke about Springleap to HumanIPO this week, whilst being interviewed by the eminent pan-African tech news site. The great folks over at HumanIPO have graciously given us permission to feature their article here on our blog. Read away!
  
 
South African creative crowd sourcing and marketing enterprise Springleap believes technology can be best applied to the advantage of brands through online social media marketing campaigns and creative ideation.Eran Eyal, founder of Springleap, has developed adjustable technology to launch design challenges online for the benefit of both brands and designers. Speaking to HumanIPO, Eyal explained: “We allow you to do these social challenges. Say you’re looking for a cool new logo - what you can do is have Springleap run this design challenge in a social sense, like Idols for design.”    

Social media marketing campaigns form an integral part of the variety of brand design services offered, including digital assets, merchandise and brand fan engagement.

“We’re more interested in the social media… in how creativity forms a part of social media marketing as an asset,” Eyal said.

   

Working through a sustainable model, the company aims to build long term relationships that will counter the exploit of design artists and promote brand value.

The design entrepreneur believes that artists’ aspiring qualities are often not able to thrive because of a lack of a supporting network.

Eyal also recognised brands’ need to acquire creative, efficient logos.

Bringing the two industries together, Springleap provides a platform to meet needs of both industries with fair deals.

“I like the intersection between community, product and problem solving,” Eyal said.

Cutting the predominant low fees and supplying a gateway to showcase their work, design artists can gain clients with connection to brands.

“I got this idea that it will also be great to open up another multidisciplinary crowd sourcing platform,” Eyal related about the start of his newest brainchild.

Eyal began Springleap in 2012 after more than a decade  of experience in the mobile industry with his own Japanese tech company (2003) and award-winning, revolutionary design of the mobile phone (2001) among other achievements.

This article reproduced with permission from HumanIPO. For the full interview, see here. 

Welcome back

We missed you!

- OR -

Forgot password? Recover

×
Forgot your details?

Let us recover it for you

Happens to all of us sometimes. No big deal - just
send us your email address you signed up with and
we’ll send through your username & password



×
Connect with Facebook

What are the benefits?

 

 

connecting your facbook account means you

never have to manually log into Springleap any-

more, or remembering pesky login details.

Instant gratification on one click

×
Details sent!

Try login again below!

- OR -

 

 

×
Oop's! We can't found you

Your email address is not registered

Happens to all of us sometimes. No big deal - just
send us your email address you signed up with and
we’ll send through your username & password



×
Connect with Facebook

Shall we link accounts?

 

 

We found that the eamil address on your Facebook

account is already registered with us

 

 

×
Be a member

To vote or submit, please login or join us

-OR-

Forgot password? Recover

 

 

×
Forgot your details?

Let us recover it for you

Happens to all of us sometimes. No big deal - just
send us your eamil address you signed up with and
we’ll send through your username & password


×

Pin It on Pinterest

Share This
AS SEEN ON
Tech-Crunch-Logo crunch-base-Logo Fast-company-Logo CNBC-Logo FM-Logo Entrepreneur
Crowdsourcing Entrevestor The-Sunday-Times

Ready to evolve your creative?

Our team is ready to help your agency scale and your brands to thrive

Contact Us