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Design with a Cause - Save the Rhino shoutOut on 20/1/12 by DuncanBoxie in peeps |
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In 2011 458 rhinos were killed in South Africa by poachers. Ron Olivier (AKA: Incynqron) has submitted an amazing design to our Battle of the Best contest, which really highlights this serious issue, and he has pledged to donate HALF of the winning prize money towards the cause, if his design wins. Ron’s design, entitled Absolute Red, is a ‘heavy’ yet poignant look into the harsh reality of Africa’s rhinos. The rhino is one of Africa’s most iconic animals. We can no longer stand idly by muttering “shame, shame”. We need to get off our lazy butts and get the message out there. These majestic creatures are being poached by sick individuals in order to supply ignorant superstitious buyers, who are under the misconception that rhino horns have medicinal properties. This of course has been scientifically debunked! Edna Molewa, South African environmental affairs minister, has urged anyone and everyone to get involved in the war against rhino poaching. You can find out more about what Molewa plans to do by checking out this informative article in The Star. Not only is Absolute Red an amazing design on a technical level, but it also hits home with a strong message. In my opinion, Ron has executed this concept with flawless precision. Well done as always, sir! Please tell your friends and family about Ron’s design and of course VOTE for it in our Battle of the Best 2011 contest. Whether you make a donation, or want to get hands-on involved, please surf across to savetherhino.org to find out more about how YOU can make a difference. Watch this motivational video below. It truly touched my heart and I hope that it ignites a fire in you as well. Let’s save our precious rhinos!
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Google+ : Create your own Memes shoutOut on 19/1/12 by DuncanBoxie in peeps |
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Create your own memes! “What the heck is a meme?” you may be asking. Well, memes are in essence any form of media that is spread across the web from user to user via email or various socialmedia avenues. Memes are usually funny in nature and which are then imitated or re-invented by fans of the idea/concept. Hopefully I am making sense here!
You have probably seen these things a million times: the cute kitty with a garbled message, how about the guilty looking dog with text saying how somebody pooped in the hallway, but he doesn’t know who. Google+ has now decided to get in on the action, making it super easy for normal people to put together and share their own memes.
Senior software engineer for Google, Colin McMillen, says that the process is actually pretty simple.
Follow these steps:
See, easy as pie! This is a smart move on Google+’s part. This new feature is loads of fun and will definitely create some serious community interaction.
Still at a loss about what a meme actually is? Prepare to LOL!
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Ignition Marketing Design Contests shoutOut on 7/12/11 by 529766679 in wordUp |
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Ignition Marketing Brand Design Contests Springleap.com and Ignition Marketing have partnered to offer Ignition Marketing clients access to amazing design contests at Springleap.com. Springleap.com is well known as the premiere platform for design contests across the Internet.
Springleap (Silver at the prestigious California-based Innovation 100 Awards - besting Amazon.com, eBay, Apple, Zazzle, Threadless) has a proven track record of working with great brands such as SAB Millers, Mastercard, AMD, Marmite, Samsung, Unilever, Apple, Lexus to create engaging design contests sourcing arrays of powerful designs, great brand fan engagement & social virality. Contact Ignition Marketing today to launch your own branded design contest today!
Have a look at some of our great case studies: Springleap has powered up brands to source amazing design, get them trending on Twitter and even change their bottom line. Here you can see some great case studies on how Hansa Pilsener trended globally & sourced powerful designs or how Telkom dispelled an erroneous market impression of one of their brands and saw a sheer uptake in the product whilst sourcing great designs for their official promotional marketing.
A Powerful Community
Springleap doesn't just offer amazing designs. It's a great community and reach: +13,000 Designers +30,000 Community and shoppers +141,000 Facebook Fans (growing FAST!) +72,000 Twitter followers
Tried, tested and proven. Use Ignition Marketing and Springleap.com to PowerUp your brand today. |
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Battle of the Best 2011 shoutOut on 9/12/11 by DuncanBoxie in wordUp |
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It is time to cry havoc and let slip the dogs of war!
The hour is upon us, the clash of swords and the deafening thunder of the war-drums have begun. Your quest:
Springleap.com calls on all of it's past contest winners to summon up their design prowess and destroy their competitors by creating designs which illustrate their true skill and ultimate potential!
THE BRIEF:
The Battle of the Best design contest is ONLY open to designers that have WON a design contest at Springleap.com in the past.
Designers can submit ANY designs they wish. This gives you the freedom to create something truly amazing. You can even resubmit a design which you feel passionate about! CONTEST DO’s & DONT's: 1. The Battle of the Best is run exactly the same as our regular Open Theme contests, except that it is ONLY open to Springleapers that have WON on Springleap.com in the past.
2. Regular guidelines apply:
- NO OBSCENITY, NO HATE SPEECH, KEEP IT CLEAN. So, get designing warriors. The time is now to show us what you got!
DATES:
Submissions for designs open: 09 December 2021
RULES: 1. Only past Springleap design contest winners may enter this contest 2. No obscenities or hate speech. 3. Only original works will be accepted. 4. Each designer may submit up to five designs. 5. Winners will be chosen by the Springleap design panel. 6. Standard Springleap Terms & Conditions apply over and above. 7. Springleap reserve the rights to request the high-resolution artwork of any entry submitted into the “Battle of the Best 2011” design contest for non-commercial benefit such as media covering the process. 8. The contest will run from 09 December 2021 to 16 January 2012. Winners will be chosen by a panel from 05 January 2012. Final winners will be chosen and announced on 13 February 2021 via the Springleap.com website and Facebook page. The winning designs that are chosen by Springleap.com are final and no correspondence will be entered into. 9. Prizes are not transferable.
Get started on your designs by downloading the Springleap t-shirt Submission Kit and get designing! Confused or uncertain about anything? Post your questions about the Battle of the Best 2011 theme contest below or click our online support button to the left of our header.
Good Luck & Happy Designing! |
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| Adidas pop-up stores – creative marketing shoutOut on 18/1/12 by Maike in peeps |
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Today I would like to introduce you to a very clever marketing idea of pop-up design. Adidas, a well-known multinational company, who supplies athletes all over the world with footwear and sports apparel, has come up with another brilliant yet simple and compelling marketing campaign – the Adidas pop-up stores. The brand places temporary pop-up stores that look like giant Adidas shoeboxes at different places in certain cities. These stores are often placed in unpublicized locations and are only announced to fans via social networking sites. It’s Adidas’s way to launch collections in very special created spaces. This is only one of the brand’s many brilliant marketing campaigns that have taken it to the powerful, well-loved brand it is today. A few years ago Adidas marketed their new skateboarding collection in a similar unique way in Brazil. An old VW Kombi was customized with prints inspired by skating legend, Mark Gonzales. The van was loaded with a flat screen, a computer and the full skateboarding range, and driven along the streets of Brazil. The unique design of the van made it a constant eye catcher on the streets, and kept everyone wondering and guessing at what Adidas might be hiding inside the van.
The giant shoeboxes are created in a way simpler way. They imitate the ‘regular’ branded Adidas shoebox that we all get when we buy some new Adidas running shoes. The store is super easy to set up - within a day - and stands out because of the remarkable blue, the simple shape and of course the branding. I’m impressed by the simple, but outstanding design and the idea of product placement. I would actually like to discover a giant shoebox in a special place of my city one day. It must feel very impressive to stand inside it, check out the creative space, lighting and floor layout. Hide and seek is on! Let me know if you have ever spotted one of those boxes or even a van in your city! If you have any pictures, send them on through or post them on our Facebook wall.
Miriam |
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Coachella Music Festival 2012 shoutOut on 18/1/12 by DuncanBoxie in peeps |
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Whenever we talk about massive international music festivals, they are often associated with names like Redding, Lollapalooza, Summersonic, Primavera and Sonnemondsterne. However, one festival that always finds itself amongst big names like these is the now legendary Coachella Valley Music and Arts Festival….or as it has become known, Coachella. This is a truly immense festival! Coachella brings together a range of musicians, which would reduce any live-music fan into foaming mess of ecstasy.
Even though this music event is staged in one of the hottest places in the States it still pulls in a colossal crowd, selling around 50 000 tickets a day. That is just plain crazy.
The line-up is honestly a joke….the good kind that is! Check out the full Coachella line-up….let the droolage begin. Besides the amazing music, there are also plenty of mega unique art installations and visual treats to keep you entertained. I also hear their food stalls are brilliant, serving just about every kind of chow you can imagine - word on the street (or dunes) is that the Thai coconuts are beyond description and keep you hydrated and moving even in the scorching desert heat. 2012 will be the first year that Coachella will be held over two consecutive weekends. (April 13-15 and April 20-22). Both weekends will feature an identical line-up of artists.
I know they are catering for a big crowd, and yes, you have to give them respect for raising a crowd that has to be satisfied over two weekends, but is this not diluting the essence of this festival in the face of moneymoneymoney? Well, I suppose at the end of the day you don’t host these things purely for kicks. What do you think about this double-whammy weekend of wonders? All I know is that one day, hopefully soon, I will get to make the pilgrimage out to Coachella and revel in the oppressive heat with thousands of sweating moshers and make memories that will be etched into my brain forever…I cant wait!
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How to Vote on Springleap - Infographic by 'Xiamist' shoutOut on 17/1/12 by DuncanBoxie in peeps |
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Hi there Springleapers, Last week one of our designers posted an awesome infographic on exactly how to go about voting for designs. Great work Xiamist! Not only was Xiamist’s infographic helpful to the community, but it was also an ingenious way to promote her Marmite submission and get some votes. This is the type of thinking we like to see from our designers. With so many amazing designs coming through to our contest, it’s not always easy to differentiate yourself from the other designers. This is a key example of how to do things RIGHT! Well done Xiamist, this was a really cool idea and well executed. We truly appreciate it when people go to extra-lengths to promote their work. Please take the time to go across to her Marmite submission entitled ‘The Ultimate Nommage’ and show it some love! If you would like to connect to Xiamist please message her on her Springleap profile page, or check out her Facebook page. This is how you do it!
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Stik - Graffiti Art shoutOut on 17/1/12 by DuncanBoxie in peeps |
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Greetings one and all, I have always been a big fan of graffiti art. Indeed it can be a fantastic glimpse into any given society anywhere in the world. Often I have featured graffiti artist who create super complex and highly detailed urban design. However this time around I would like to talk about a graffiti artist who lives in London who goes by the nickname Stik. Many of the hardcore graffiti artists will probably tell me to get with it, because Stik has actually been doing his thing for around 10 years. What can I say…it’s a wiiiiide world. Stik’s graffiti instantly jumped out at me because of its solid simplicity. I’m sure there are plenty of graffiti artists out there who are asking ‘why’ Stik is getting so much exposure, especially when his work is comprised of stick figures. The thing is once you know more about Stik and how he thinks about his work and how it has affected people’s lives (including his own) you get a new appreciation for his quirky little characters.
Stik is a bit of a ‘Banksy case’, as in, he is rather elusive. He isn’t even free to talk about some of his best work because the police could potentially nab him for it, yikes.
Why “constructive?” you may ask. Well, Stik himself is a product of the times. Not so long ago he was homeless and through urban graffiti he has managed to make a name for himself and express humanity in its simplest and most powerful forms, in order to uplift himself.
I found a really intriguing interview with Stik on Little London Observationist, which inspired me to write this posting on the dude. Take a look at his design below, as far as I know this is the latest one to grace the walls of London. Respect!
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Springleap Loves : Animation design - The Saga Of Biorn by The Animation Workshop shoutOut on 15/1/12 by 529766679 in peeps |
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If you are into fantasy design and gaming like I am, then I’m sure that the new ELDER SCROLLS V ‘SKYRIM’ has not escaped your notice.
This mind-blowing fantasy style action role-playing has impressed pretty much all its critics!
The game itself is, in a word, IMMENSE. It has an ‘open world’ layout – meaning that you can roam freely around its massive world map (no checkpoints, etc) and basically anywhere your particular skills can take you…buy a horse, it helps, hehe.
If you cruise across to the official Skyrim page you will find some amazing concept art, as well as some seriously slick wallpaper designs, which you can freely download. The beauty of this artwork is seriously something to marvel over.
The guy responsible for putting together the Skyrim concept art goes by the name Ray Lederer and let me tell you this guy is setting the bar for what will be expected of fantasy style concept art in 2012. I am supremely impressed and will definitely have to do a follow up posting about the character/monster concept art.
However the most important aspect of Ray Lederer’s concept art for me personally is his immersive landscape designs.
The first thing that strikes new players of Skyrim (besides the fiery death and falling debris) is the insane landscapes. This is not one of your typical first person shooters, which seeks to restrict you to a building or compound, no sir, you can literally walk for days in any direction and with each mountain rise you pass over, another totally unique and eye-poppingly gorgeous vista spans out in front of you.
The Elder Scrolls franchise has been pulling off this type of ‘size’ in its games for many years, such as with Morrowind and Oblivion…but never has it looked this good.
What I love most about the Skyrim concept art is the fact that it has been almost perfectly translated into the actual ‘game play’. It is often that you find original gaming concept art looks absolutely nothing like the game. However, the sense of scale and depth, the way the horizon stretches off into the hazy distance – all of this has been captured so vividly that it makes you almost instantly fall in love with the game.
If you would like to see more Skyrim concept art by Ray Lederer you can either check out his WEBSITE, his BLOG, or of course the ELDER SCROLLS V ‘SKYRIM’ official website.
Ok, I’m going home to play more Skyrim, hehe.
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